Book Review: A Practical Guide To Affiliate Marketing by Evgenii Prussakov
Monday, Mar 24, 2008
The affiliate marketing industry is hotter than ever and one just has to check the shelves of their local bookstores for proof. Today, there are many books dedicated to the art of making money online. One of the most popular ways to do it is with affiliate marketing. With so many books on the subject, it may be confusing as to which one to read, but take my advice, A Practical Guide to Affiliate Marketing by Evgenii Prussakov should be your first stop.
“With so many books on the subject, it may be confusing as to which one to read, but take my advice, A Practical Guide to Affiliate Marketing by Evgenii Prussakov should be your first stop.”
Evgenii Prussakov, or "Geno" to his friends and admirers, has compiled 208 pages of indispensable insider tips into the world of successful affiliate marketing. His latest book is a worthwhile addition to the libraries of merchants and affiliates alike. He details the ways that they each can realize the results of their dreams.
Easy Reading
Affiliates will appreciate Prussakov's easy to follow style as he teaches them how to maximize the potential of their advertising efforts. Likewise, merchants will unlock the methods to motivate their affiliates into cash-creating machines, thus increasing their income.
Throughout the book, Prussakov uses a question and answer format to address many common, and some not so common, questions that merchants and affiliates each have about affiliate marketing. The book is broken down into two sections, with the first dedicated to covering issues pertaining to starting up a program. The second half of the book deals with merchant-related topics like day-to-day management and ideas for affiliate program promotion.
Perfect for both Rookies and Veterans
Prussakov has constructed a finely detailed book that covers a tremendous amount of ground in a condensed format. He answers many questions for new and seasoned veterans. It doesn't matter if you have been in the affiliate marketing business for years or you're planning on entering the waters soon, you will no doubt find A Practical Guide to Affiliate Marketing an indispensable resource for information, motivation and education. Although there are hundreds of marketing books available, Prussakov has delivered one of the most important books on the subject.
About the Author of A Practical Guide to Affiliate Marketing
Evgenii Prussakov was voted "Best Outsourced Affiliate Program Manager of the Year 2006" by ABestWeb, one of the largest online communities for affiliate marketing. He is a graduate of the University of Cambridge and spent time studying linguistics at the State University of Moldova and philosophy and psychology at Oxford University. He is also the founder and president of the outsourced affiliate management company, AM Navigator.
Buy the book here!
